Storytelling by Christian Salmon

Storytelling Bewitching the Modern Mind Paperback Jan 3 2017

By Christian Salmon
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Politics is no longer the art of the possible, but of the fictive. Its aim is not to change the world as it exists, but to affect the way that it is perceived. In Storytelling Christian Salmon looks at the twenty-first century hijacking of creative imagination, anatomizing the timeless human desire for narrative form, and how this desire is abused by the marketing mechanisms that bolster politicians and their products: luxury brands trade on embellished histories, managers tell stories to motivate employees, soldiers in Iraq train on Hollywood-conceived computer games, and spin doctors construct political lives as if they were a folk epic. This "storytelling machine" is masterfully unveiled by Salmon, and is shown to be more effective and insidious as a means of oppression than anything dreamed up by Orwell.

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Product Details

Format
Paperback
Publisher
Verso Books
Publication date
Jan 3 2017
Language
English
Pages
192
ISBN-13
9781784786588
ISBN-10
1784786586
Weight
367g
Dimensions
129.0mm x 198.0mm